Working in the b2b sales industry for a while, gave me a great insight into how things actually work rather on falling on someone’s assumption.
Do this and you will get this and that! If you do that and this, you will get all those.
You have to break yourself from these white noise and start a strategy which works for your organization.
For some people, investing in content marketing works very fine, few of them. It might not, how to understand the holes in your sales and marketing strategy and we gonna fix them in this article.
1)Create your own process
Create around 10-30 differnt process and try to experiment which gives you more results. The ones you are comfortable are the perfect pick, so pick them up.
2)Dont bother what others say
They have tried several things and in the end, they have found something working for them. Thats is been shared with you, are you gonna try the same. I would advise, evolve from those teachings and make your own.
3)Its okay to fail
You will fail over hundreds of times, thats fine. But dont be a lazy person even to retry the same and see if works.
Well, these are just the ground rules, coming to the exact picture.
1)Nobody likes to be bothered on thier work – now you tell me, whether cold calling or cold emailing gonna work?
I have no idea, have tried a couple of emailing and have met the success. How do things work here in cold emailing or cold calling?
When the prospects are desperately looking for information or services, he might not bother to speak with you over the telephone or engage with your cold emails.
How to find this valid information?
You need to have a sales navigation tool and find out the prospects who are actually looking for solutions and who aren’t interested in solutions right now.
The only way I will be able to do is to ask them directly – how is your current system – Are you happy with your current system.
Major of replies I get yes am quite happy, it doesn’t even mean. you have let them go. instead, park them out for a while. They gonna a need a solution soon, one day another.
Go on looking for the clients, you will definitely find what you are looking for.
2)Adjusting your sales strategy time to time, if something is not working. Dont sweat too much of time and blood. Instead, find some innovative way of doing things. Most of the templates available in cold emailing or cold calling might not work.
Since every customer is differnt from one and another.
3)Genuinely show interest in learning about thier troubles and issues they are facing. It might a door to thier heart and they have a higher probability in converting as a customer.
4)Timing is everything, you need to keep up with your client schedules and time. It’s not okay to pester them in the name of following up.
5)Your prospect is the customer of someone else, he might need some time. He is gonna know whatever trades you gonna pull. We all are humans and we understand the hidden agendas.