SEO – Search Engine Optimization Helping search engine bots to understand what is your website is about. Search Engine Bots – Computer Programs written by the search engine companies to get discover new websites on the internet and understand what is it about. Once your website is discovered by the search engine bots, they will […]
Plunging the the holes in sales strategy
Working in the b2b sales industry for a while, gave me a great insight into how things actually work rather on falling on someone’s assumption. Do this and you will get this and that! If you do that and this, you will get all those. You have to break yourself from these white noise and […]
Ugly Truth about Cold Emails
Cold emailing will work for you, it doesn’t mean it would work for everyone. Here are a few scenarios where cold emailing will be applicable and work every time. You run a digital marketing agency (Trivandrum) specialized in PPC ads (Google AdWords and Bing Ads). Cold emailing prospects in Trivandrum location, I would get a good conversion rate. […]
How to write awesome cold emails in 2019?
The most efficient of drafting a cold email is to be – short and brief. Imagine you run/work for SAAS Company who provides IT Solutions for Logistics Companies. One way of drafting the email would be, Hey, “Prospect Name”, Am sure you are in the middle of something. Hence let me keep this short […]
How long should a cold email be ?
Just 2 or 3 Paragraphs with 2 to 3 lines in each paragraph. The first paragraph – Convey the message, where did you find them and Congratulate them on the leadership if you are directly sending the message to the decision maker. Or Say you find thier business to be interesting one and thought […]
Cold Emailing — Things you should know before you start!
Well, this article is for beginners – Mainly the ones who are looking information on Cold Emailing. Cold Emailing is one way of reaching and establishing a communication channel with your prospects. There are several videos on youtube for cold emailing, here is my take on the same. You would need to find out the […]